Distance Learning
Our LIVE workshops remain the best way to truly receive world-class training, but..
If you cannot come to us, WE CAN COME TO YOU!
Distance Learning STREAMING ANALYST Option for CIP-ST Skills certification
$2,300.00 for the bundle (20 hrs est.). CIP- ST (Competitive Intelligence Professional Skills Training) is a new certificate online program for a fundamental skill set in competitive intelligence. This online module which has quizzes and assignments within and personal guidance by Dr. Ben Gilad, is composed of a newer version of the first three courses in the Competitive Intelligence Professional’s (CIP) core level certification program. It is suitable for managers and professionals in market-facing functions (marketing, business development, sales, strategy, market research, R&D) as well as dedicated professionals looking to get certified as a CIP-I. The three courses can be applied as credit toward the CIP-I core certification of five courses.
CI 101/202 Planning and Collection
The fundamentals course for those just starting out in CI. Find creative, proven ways to develop the timeliest intelligence on your competitors and on your market. Learn real-time, on the ground, ethical collection techniques and practical frameworks to analyze and predict competitive threats.
CI 301 Competitive Blindspots
The Foundation of all strategic intelligence: Industry, Competitor and Blindspots analysis framework.
CI 302 Cross-Competitor Analysis
Simplify predictions of competitors’ moves and countermoves when multiple rivals are involved.
PREVEIW – https://vimeo.com/407628348/6d80f202d1
Strategic Early Warning (SEW) module
You send in your reports, but decision makers don’t listen? You try and get colleagues to collaborate and send you information, but they don’t? That’s because you are not doing Competitive Intelligence. You are at best being an archivist. People don’t need more noise. Executives filter 90% of what is sent to them anyway. So what should you do? Listen, learn, and implement by taking this course.
Distance Learning STREAMING Option for CIP-I and CIP-II certification
Streaming videos of recorded LIVE sessions that took place previously with no interaction – complete CIP-I and CIP-II advanced certification courses – pick all with an exam for certification or pick and choose individual courses.
Core Courses:
CI 101 Intelligence Sources & Collection Techniques
CI 202 Competitive Benchmarking/Tactical Analysis
CI 301 Competitive Blindspots
CI 302 Cross-Competitor Analysis
CI 303 Create & Run a World Class Intel. Operation
Advanced Courses:
CI 401 War Gaming
CI 402 Value Chain Analysis
CI 403 Anticipating Disruptions/Scenario Analysis
Distance Learning LIVE Web Conferencing Option
Bring selected courses in our training program to your company using your web video conferencing platform for up to 25 people.
CI 301 Competitive Blindspots
The Foundation of all strategic intelligence: Industry, Competitor and Blindspots analysis framework.
CI 302 Cross-Competitor Analysis
Simplify predictions of competitors’ moves and countermoves when multiple rivals are involved.
CI 303 Structured Analytic Techniques
This course introduces students to a class of analytic techniques that contribute to the disciplined and objective analysis of intelligence. The techniques covered in the course come from both business and intelligence community sources and will add to students’ toolkits of relevant analytic frameworks for CI analysis.
CI 401 War Gaming
War Gaming is and old military planning tool but only recently it has been adapted for commercial use. Its popularity in recent years can be traced in part to the influence of Dr. Gilad’s book, Business War Games (Career Press, 2009) which was the first practical manual for structuring and running war games for business. War Gaming is by far the most effective technique known to planners and decision makers to test strategic moves and initiatives at the corporate, business unit, market or product level before committing significant resources to them.
CI 402 Value Chain Analysis
Perform competitive cost analysis based on the Value Chain Framework and give your management in-dept numerical insights on its competitive (dis)advantage.
CI 403 Anticipating Disruptions/Scenario Analysis
Learn how to anticipate shifts in the drivers of innovation, then how to position your company’s service or product developments for maximum competitive impact.